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<tr><td>GRIMME, Loco Chicken und was die neue PPWR für Online-Händler bedeutet.‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­</td></tr></table> <!--[if mso]> <img width="1" height="1" src="https://60wet.r.sp1-brevo.net/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/kx6MkzboMDYv" /> <![endif]-->
<!--[if !mso]> <!----> <img style="display:none" src="https://60wet.r.sp1-brevo.net/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/kx6MkzboMDYv" /> <!-- <![endif]--> <table cellspacing="0" cellpadding="0" border="0" role="presentation" class="nl2go-body-table" width="100%" style="background-color: #f5f5f5; width: 100%"><tbody><tr><td><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="600" align="center" class="r0-o" style="table-layout: fixed; width: 600px"><tbody><tr><td valign="top" class="r1-i" style="background-color: #f5f5f5"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; background-color: #ffffff"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;background-color:#ffffff;text-align:center;padding-top:20px;padding-right:30px;padding-bottom:10px;padding-left:30px" align="center" class="r5-i nl2go-default-textstyle"><div><p style="margin:0"><a href="https://60wet.r.sp1-brevo.net/mk/mr/sh/1t6AVsd2XFnIG8Uw0OA78H7I67hi8x/GUvAn0TQE7b3" style="color:#092aff;text-decoration:underline"><span style="color:#666666;font-family:Arial,Helvetica,sans-serif;font-size:13px;"><u>Online-Version anzeigen</u></span></a></p></div></td></tr></tbody></table></th></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r7-i" style="background-color: #ffffff; padding-top: 10px; padding-bottom: 10px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="600" align="center" class="r8-o" style="border-collapse: separate; border-radius: 8px; table-layout: fixed; width: 600px"><tbody><tr><td style="font-size: 0px; line-height: 0px; padding-top: 15px; padding-bottom: 15px; border-radius: 8px" class="r9-i"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsDg0YrI3ageNfzZyWoTpr/zaSf9RUP1cDS" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="0" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/c-TVge2-xewC.png?u=WtVElij8PJZGcPbLFCDe9CjgpUvzV85b" width="600" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="0"/></a></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r10-i" style="background-color: #ffffff; padding-top: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="border-collapse: separate; border-radius: 8px; margin-bottom: 15px; table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left;border-radius:8px" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0;text-align:center"><span style="font-weight:400;font-style:normal;text-decoration:none;vertical-align:baseline;font-size:14px;color:rgb(60, 72, 88);" id="isPasted">Diese Woche geht's tief ins B2B: Bei GRIMME erfahrt ihr, wie ein Weltmarktführer für Kartoffeltechnik komplexe Investitionsgüter digital verkauft, und Moritz Fritzen erklärt, warum in einer KI-Welt am Ende nur die Marke zählt. Außerdem: Der erste Speaker für unser K5 MEETup Köln steht fest, und aus dem Handel gibt's Pflichtlektüre für alle, die noch nicht wissen, was die neue PPWR-Verpackungsverordnung für sie bedeutet</span></p></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:center;line-height:1" align="center" valign="top" class="r17-i nl2go-default-textstyle"><div><h3 class="default-heading3" style="margin:0;color:#000000;font-family:Manrope, arial;font-size:24px;word-break:break-word"><span style="color:#666666;font-size:18px;">Podcasts der Woche</span></h3></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r19-i" style="background-color: #ffffff; padding-top: 10px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="41.67%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r20-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r21-c" align="center" style="font-size: 0px; line-height: 0px; border-radius: 8px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsE8LH3iRwmZXw3PMLnDXv/0AQY7nJGipGJ" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="1" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/OMHWwIvYuysr.jpeg?u=WtVElij8PJZGcrw3Rcc0F7twtKJoTrnf" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="1"/></a></td></tr></tbody></table></td></tr></tbody></table></th><th width="58.33%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r22-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>Die Brand ist der einzige Burggraben: Moritz Fritzen über Creator-led Go-to-Market und die Chicken Opportunity</strong></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>Moritz Fritzen </strong>hat bei <strong>Gorillas</strong> globales Brand Marketing verantwortet, GoTiger mitgegründet und ist heute Head of Marketing bei <strong>LANCH</strong>, dem Unternehmen hinter <strong>Loco Chicken</strong>, einer Creator-led Fried-Chicken-Marke mit Rapper Luciano als Co-Founder. Im Gespräch mit <strong>Sven Rittau</strong> erklärt er, warum Creator-Marketing für ihn kein Kanal, sondern ein komplettes Go-to-Market-System ist, von der Produktentwicklung bis zum Store-Opening mit 5.000 Fans. Seine steile These: In einer Welt, in der KI jedes Produkt in zwei Wochen kopierbar macht, bleibt die Marke der einzige echte Burggraben.</span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="213" class="r23-o" style="table-layout: fixed; width: 213px"><tbody><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr><tr><td class="r24-i nl2go-default-textstyle" align="center" valign="top" height="16" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/4zseCQFD3AyJ" style="v-text-anchor:middle; height: 35px; width: 212px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="1" sib_link_id="2" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span>Zur Folge</span></center> </div> </v:textbox> </v:roundrect> <![endif]--><!--[if !mso]><!-- --><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/4zseCQFD3AyJ" target="_blank" data-btn="1" style="font-style:normal;font-weight:normal;line-height:1.15;text-decoration:none;word-break:break-word;word-wrap:break-word;display:block;-webkit-text-size-adjust:none;border-style:solid;background-color:#092aff;border-width:0px;border-color:#000000;border-radius:25px;padding-top:10px;padding-right:5px;padding-bottom:10px;padding-left:5px;font-size:14px;font-family:Manrope, arial;color:#fff;height:16px;mso-hide:all;width:203px" class="r25-r default-button" sib_link_id="2" templating="n"><span>Zur Folge</span></a><!--<![endif]--></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r19-i" style="background-color: #ffffff; padding-top: 10px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="58.33%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r20-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><!--[if !mso]><!-- --><tbody><tr><td class="r26-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border-collapse: separate; border-radius: 8px; table-layout: fixed; border: none; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; visibility: hidden; width: 0"><tbody><tr><td style="font-size: 0px; line-height: 0px; border-radius: 8px" class="r28-i mobshow resp-table magic-resp"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsF30hSZEeyPsSB47zkgy3/ReawD3Ss00Qj" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="3" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/5YKyejIj1ME6.png?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="305" border="0" style="border:none;float:none;font-size:0;height:0;line-height:0;max-height:0;mso-hide:all;overflow:hidden;table-layout:fixed;visibility:hidden;display:block;width:100%;border-radius:8px" class="mobshow resp-table no-show-for-you" sib_img_id="2"/></a></td></tr></tbody></table></td></tr><!--<![endif]--><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>Der unsichtbare Riese: GRIMME, Kartoffeln und die Kunst, komplexe Investitionsgüter digital zu verkaufen</strong></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>GRIMME </strong>kennt kaum jemand, dabei steckt hinter fast jeder Kartoffel eine ihrer Maschinen. Als Weltmarktführer für Kartoffel-, Zuckerrüben- und Gemüsetechnik ein echter Hidden Champion. <strong>Kai Osterhus</strong>, Head of HUB Digital Business bei GRIMME, baut seit 2021 eine digitale Customer Journey für Maschinen, die gerne mal eine halbe Million Euro kosten. Im Gespräch mit Yara Molthan erzählt er, warum Digital Commerce hier nicht Conversion bedeutet, sondern Vorqualifizierung, und wie ein Algorithmus im Hintergrund passende Gebrauchtmaschinen vorschlägt, während KundInnen noch eine neue konfigurieren.</span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="213" class="r23-o" style="table-layout: fixed; width: 213px"><tbody><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr><tr><td class="r24-i nl2go-default-textstyle" align="center" valign="top" height="18" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFVLPezd14L2iEtVojQg7/VkxGBZGp0qOr" style="v-text-anchor:middle; height: 37px; width: 212px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="2" sib_link_id="4" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"><span style="font-size: 14px;">Jetzt anhören</span></span></center> </div> </v:textbox> </v:roundrect> <![endif]--><!--[if !mso]><!-- --><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFVLPezd14L2iEtVojQg7/VkxGBZGp0qOr" target="_blank" data-btn="2" style="font-style:normal;font-weight:normal;line-height:1.15;text-decoration:none;word-break:break-word;word-wrap:break-word;display:block;-webkit-text-size-adjust:none;border-style:solid;background-color:#092aff;border-width:0px;border-color:#000000;border-radius:25px;padding-top:10px;padding-right:5px;padding-bottom:10px;padding-left:5px;font-size:14px;font-family:Manrope, arial;color:#fff;height:18px;mso-hide:all;width:203px" class="r25-r default-button" sib_link_id="4" templating="n"><span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"><span style="font-size: 14px;">Jetzt anhören</span></span></a><!--<![endif]--></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th><th width="41.67%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r22-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r29-c" align="center" style="font-size: 0px; line-height: 0px; border-radius: 8px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFxg7rQ1NAGCyIitdiAOB/_DOOChJFHiFS" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="5" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/5YKyejIj1ME6.png?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="2"/></a></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:center;line-height:1" align="center" valign="top" class="r17-i nl2go-default-textstyle"><div><h3 class="default-heading3" style="margin:0;color:#000000;font-family:Manrope, arial;font-size:24px;word-break:break-word"></h3><h3 style="margin:0"><span style="color:#666666;font-size:18px;">Alles, was Ihr Raum braucht.</span></h3><h3 style="margin:0"><span style="color:#666666;font-size:18px;">Ganzheitlich geplant mit visunext.</span></h3></div></td></tr></tbody></table></td></tr><tr><td class="r30-c" align="center" style="font-size: 0px; line-height: 0px; padding-top: 15px; padding-bottom: 15px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGQ0q3qPjGBNEMYHSgu6F/PRKlGF7ho5LE" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="6" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/6RimXWI2dmlV.jpg?u=WtVElij8PJZGdmbTqTOiQyET0z5SRLDn" width="570" border="0" style="display: block; width: 100%;" sib_img_id="3"/></a></td></tr><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Ihr Raum kann mehr: Zusammenarbeit erleichtern, Meetings produktiver machen und den Alltag spürbar verbessern. </span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Unsichtbare Technik. Perfekte Akustik. Maßgefertigtes Interieur – Ganzheitliche Raumkonzepte für anspruchsvolle Entscheider.</span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">So entsteht statt einzelner Produkte eine maßgeschneiderte Lösung, bei der alles nahtlos zusammenspielt und langfristig überzeugt. Von der ersten Idee bis zur professionellen Umsetzung kommt alles aus einer Hand.</span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Bereit für einen Raum, der genau zu Ihnen passt? Entdecken Sie mit visunext, was möglich ist.</span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="399" class="r23-o" style="table-layout: fixed; width: 399px"><tbody><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr><tr><td class="r24-i nl2go-default-textstyle" align="center" valign="top" height="18" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/cEaHj4T7vn4y" style="v-text-anchor:middle; height: 37px; width: 398px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="3" sib_link_id="7" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"><span style="font-size:14px">Ihren Raum mit visunext planen!</span></span></center> </div> </v:textbox> </v:roundrect> <![endif]--><!--[if !mso]><!-- --><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/cEaHj4T7vn4y" target="_blank" data-btn="3" style="font-style:normal;font-weight:normal;line-height:1.15;text-decoration:none;word-break:break-word;word-wrap:break-word;display:block;-webkit-text-size-adjust:none;border-style:solid;background-color:#092aff;border-width:0px;border-color:#000000;border-radius:25px;padding-top:10px;padding-right:5px;padding-bottom:10px;padding-left:5px;font-size:14px;font-family:Manrope, arial;color:#fff;height:18px;mso-hide:all;width:389px" class="r25-r default-button" sib_link_id="7" templating="n"><span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"><span style="font-size:14px">Ihren Raum mit visunext planen!</span></span></a><!--<![endif]--></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r31-c nl2go-default-textstyle" align="left" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left;valign:top"><div><p style="margin:0;text-align:right"><span style="font-size: 8px; color: rgb(60, 72, 88);">Anzeige</span></p></div></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:center;line-height:1" align="center" valign="top" class="r17-i nl2go-default-textstyle"><div><h3 class="default-heading3" style="margin:0;color:#000000;font-family:Manrope, arial;font-size:24px;word-break:break-word"><span style="color:#666666;font-size:18px;">Events der Woche</span></h3></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r19-i" style="background-color: #ffffff; padding-top: 10px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="41.67%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r20-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r21-c" align="center" style="font-size: 0px; line-height: 0px; border-radius: 8px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHKgGShCRS1hkUD36eNWN/z7ToACmZ43Hw" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="8" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/M7JbPqH0c1tB.png?u=WtVElij8PJZGeEwC2tn4WtOj4oTHQ4vr" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="4"/></a></td></tr></tbody></table></td></tr></tbody></table></th><th width="58.33%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r22-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>K5 MEETup Köln: Next-Level Networking</strong></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Am <strong>22. September 2026</strong> laden wir zum K5 MEETup nach Köln ein, in den Kapten & Son Store, powered by idealo ads. Als ersten Panel-Speaker können wir <strong>Felix Ritterbach</strong> ankündigen, VP Brand & Internationalization bei <strong>Kapten & Son </strong>– ein zweiter Name folgt in Kürze. Für uns steht fest: Die besten Ideen entstehen dort, wo Menschen sich wirklich verbunden fühlen, deshalb bringen wir die spannendsten Köpfe der Kölner E-Commerce-Szene für spannende Insights, Snacks & Drinks und viel Zeit zum Netzwerken zusammen. Eine Stunde vorher öffnen wir mit "MEET the Brand" den Raum für Marken aus verschiedenen Branchen zum Austausch. Die Plätze sind limitiert.</span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="213" class="r23-o" style="table-layout: fixed; width: 213px"><tbody><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr><tr><td class="r24-i nl2go-default-textstyle" align="center" valign="top" height="16" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHn0yf7anXws0Y2Qvd7ER/jpvZbTgrzUfH" style="v-text-anchor:middle; height: 35px; width: 212px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="4" sib_link_id="9" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span>Ticket sichern</span></center> </div> </v:textbox> </v:roundrect> <![endif]--><!--[if !mso]><!-- --><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHn0yf7anXws0Y2Qvd7ER/jpvZbTgrzUfH" target="_blank" data-btn="4" style="font-style:normal;font-weight:normal;line-height:1.15;text-decoration:none;word-break:break-word;word-wrap:break-word;display:block;-webkit-text-size-adjust:none;border-style:solid;background-color:#092aff;border-width:0px;border-color:#000000;border-radius:25px;padding-top:10px;padding-right:5px;padding-bottom:10px;padding-left:5px;font-size:14px;font-family:Manrope, arial;color:#fff;height:16px;mso-hide:all;width:203px" class="r25-r default-button" sib_link_id="9" templating="n"><span>Ticket sichern</span></a><!--<![endif]--></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r32-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 10px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="border-collapse: separate; border-radius: 5px; table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;background-color:#f3fccf;text-align:center;padding-top:10px;padding-bottom:10px;border-radius:5px" align="center" valign="top" class="r33-i nl2go-default-textstyle"><div><p style="margin:0"><span style="color:#666666;font-size:18px;"><strong>E-Commerce Update</strong></span></p><p style="margin:0"><span style="color:#666666;font-size:18px;"><strong>News, Insights und Diskussionen aus der Welt des (digitalen) Handels</strong></span></p></div></td></tr></tbody></table></td></tr><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>⚖️ <strong>PPWR ist da: Neue Verpackungspflichten für Online-Händler</strong><br></strong>Seit dem 12. August gilt die neue EU-Verpackungsverordnung unmittelbar, mit neuen Pflichten zu Konformitätserklärung, Kennzeichnung und einem Bevollmächtigten beim EU-weiten Versand. Wer als "Erzeuger" gilt, hängt vor allem davon ab, ob eine Verpackung neutral oder gebrandet ist. Wer eigene, gebrandete Verpackungen nutzt oder ins EU-Ausland versendet, sollte jetzt zeitnah prüfen, welche Pflichten konkret greifen. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfsZpYgI1wqMG3p0L44aLnX/fIjpnZy3qTkU" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="10" templating="n">Weiterlesen... </a></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>🤖 <strong>ChatGPT startet Werbung in Deutschland</strong><br></strong>Ab Ende August zeigt OpenAI auch deutschen NutzerInnen der kostenlosen und Go-Tarife Werbeanzeigen, zunächst unpersonalisiert und klar als gesponsert gekennzeichnet. Ein neuer Kanal, den Marken und MarketerInnen im Blick behalten sollten, auch wenn der Rollout wegen strengerer EU-Datenschutzvorgaben behutsamer verläuft als in den USA. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfuSp5Bb0W4oIQ8oVQZN5k3/qaJ4S08W_3s-" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="11" templating="n">Weiterlesen... </a></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>📉 <strong>Shein peilt beim Börsengang nur noch 25 Milliarden Dollar an</strong><br></strong>Statt der zuvor angepeilten 30 bis 40 Milliarden Dollar strebt Shein beim Börsengang in Hongkong laut Insidern nur noch rund 25 Milliarden Dollar Marktkapitalisierung an, deutlich weniger als die einstige Bewertung von 100 Milliarden Dollar. Das zeigt, wie stark neue Zölle auf Kleinsendungen das Geschäftsmodell der China-Plattformen inzwischen unter Druck setzen. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfwLobgtz5JGKmScfn49pgZ/gxEpEuzY3X22" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="12" templating="n">Weiterlesen... </a></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>📖 <strong>Asos bringt sein Modemagazin zurück</strong><br></strong>Sieben Jahre nach dem Ende der Print-Ausgabe startet Asos im September ein neues, vierteljährliches Magazin auf Substack plus limitierter Printausgabe, mit prominenten Namen wie Pat McGrath als Gastkuratorin. Ein Beispiel dafür, wie Handelsmarken redaktionellen Content wieder gezielt als Differenzierung gegenüber reiner Produktlistung einsetzen. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfyEo8CCxeXiN8mQq9YwZd5/SglMXpHSf4sS" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="13" templating="n">Weiterlesen... </a></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>🔧 <strong>Recht auf Reparatur: Wie der Handel aus der Pflicht ein Geschäft macht</strong><br></strong>Mit dem kommenden Recht auf Reparatur wächst der Beratungsbedarf im Handel, gleichzeitig zeigt eine Studie, dass 65 Prozent der KäuferInnen sich für das besser reparierbare Produkt entscheiden, sobald das sichtbar gemacht wird. Wer jetzt eigene Reparatur- und Servicepakete aufbaut, kann daraus ein neues Geschäftsmodell und einen echten Kundenbindungs-Hebel machen. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng07nehVwDmAPV6F0W3jJZb/V45fsLMUsMYi" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="14" templating="n">Weiterlesen...</a></span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c nl2go-default-textstyle" align="left" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left;valign:top"><div><p style="margin:0;color:#3c4858;font-family:'Roboto','Arial',Helvetica,sans-serif;font-size:14px"><span style="background-color:transparent;color:#666666;font-family: manrope, arial;">Eure Verena & das K5 Team</span></p></div></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r34-i" style="background-color: #f5f5f5; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="50%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 5px; padding-left: 5px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r35-c nl2go-default-textstyle" align="left" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left;padding-right:20px;padding-left:20px;valign:top"><div><p style="margin:0;font-family:Arial,Helvetica,sans-serif;font-size:14px;color:#888888"><span>K5 GmbH</span><br><span><span>Winzererstr. 47 D</span><br> <span>80797 München</span><br> <a href="mailto:info@k5-gmbh.com?subject=Newsletter" style="color:#092aff;text-decoration:underline"><span style="text-decoration: underline; color: rgb(102, 102, 102);">info@k5-gmbh.com</span></a></span></p></div></td></tr></tbody></table></td></tr></tbody></table></th><th width="50%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; 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