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<tr><td>niceshops beweist das Gegenteil, während OBI den Closed Loop im Retail Media schließt.‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­</td></tr></table> <!--[if mso]> <img width="1" height="1" src="https://60wet.r.a.d.sendibm1.com/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/174TbCYifO3L" /> <![endif]-->
<!--[if !mso]> <!----> <img style="display:none" src="https://60wet.r.a.d.sendibm1.com/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/174TbCYifO3L" /> <!-- <![endif]--> <table cellspacing="0" cellpadding="0" border="0" role="presentation" class="nl2go-body-table" width="100%" style="background-color: #f5f5f5; width: 100%;"><tr><td> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="600" align="center" class="r0-o" style="table-layout: fixed; width: 600px;"><tr><td valign="top" class="r1-i" style="background-color: #f5f5f5;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="background-color: #ffffff; table-layout: fixed;"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td align="center" class="r5-i nl2go-default-textstyle" style="color: #000; 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width: 600px;"><tr><td class="r9-i" style="font-size: 0px; line-height: 0px; padding-bottom: 15px; padding-top: 15px;"> <a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/1t6Af4OiGsDg0YrI3ageNfzZyWoTpr/FmIqrF0tOscO" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="0" templating="n"> <img src="https://60wet.img.a.d.sendibm1.com/im/sh/2JKC6TcXt4rw.png?u=WtVElij8PJZGcPbLFCDe9CjgpUvzV85b" width="600" border="0" style="display: block; width: 100%;" sib_img_id="0"></a> </td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r10-i" style="background-color: #ffffff; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="border-collapse: separate; border-radius: 8px; margin-bottom: 15px; margin-top: 0px; table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; border-radius: 8px; text-align: left;"> <div><p style="margin: 0; text-align: center;"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"><span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);">Die Handelswelt trennt sich aktuell stark in passive MarktteilnehmerInnen und technologiegetriebene Plattform-Akteure. Wer heute noch auf klassische Marketing-Rezepte oder starre Strukturen setzt, verliert den Anschluss an die MacherInnen. Die aktuellen Beispiele zeigen deutlich, dass Datenhoheit und kompromisslose Prozess-Automatisierung die einzigen verlässlichen Stützen im jetzigen Marktumfeld sind.</span></span></span></span></span></span></span></span></p></div> </td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"><tr><td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"> <div><h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"><span style="color: #666666; font-size: 18px;">Podcasts der Woche</span></h3></div> </td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"><tr><td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/1t6Af4OiGsE8LH3iRwmZXw3PMLnDXv/rt6yG6Z1krnd" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="1" templating="n"> <img src="https://60wet.img.a.d.sendibm1.com/im/sh/qQpVUsiepVoM.jpeg?u=WtVElij8PJZGcrw3Rcc0F7twtKJoTrnf" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="1"></a> </td> </tr></table></td> </tr></table></th> <th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left; word-wrap: break-word;"> <div><p class="default" style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Die Antithese zum E-Commerce-Sterben: Mit Nischen-Exzellenz und Kreisorganisation zur Umsatzmilliarde</strong></span></p><p class="default" style="margin: 0;"><br></p><p class="default" style="margin: 0;"><span data-path-to-node="15,1" style="font-size: 14px; color: rgb(60, 72, 88);">Während die Branche das Ende von Multi-Brand-Modellen proklamiert, skaliert <strong>niceshops</strong> aus der Steiermark über 30 spezialisierte Nischen-Shops auf knapp 170 Millionen Euro Umsatz</span><span data-path-to-node="15,3" style="font-size: 14px; color: rgb(60, 72, 88);">. </span><span data-path-to-node="15,5" style="font-size: 14px; color: rgb(60, 72, 88);">Geschäftsführerin<strong> Carina Hödl</strong> diskutiert im <strong>ChefTreff</strong> mit <strong>Sven Rittau</strong>, wie eine hocheffiziente, technikgetriebene Architektur operative Komplexität einfach wegautomatisiert</span><span data-path-to-node="15,7" style="font-size: 14px; color: rgb(60, 72, 88);">. </span></p><p class="default" style="margin: 0;"><span data-path-to-node="15,9" style="font-size: 14px; color: rgb(60, 72, 88);">Trotz harter Restrukturierungen im Jahr 2024 sichert eine radikale Kultur der Datentransparenz und eine resiliente Kreisorganisation das profitable Wachstum</span><span data-path-to-node="15,11" style="font-size: 14px; color: rgb(60, 72, 88);">. </span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; 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float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; display: block; width: 100%; border-radius: 8px;" sib_img_id="2"></a> </td> </tr></table></td> </tr><!--<![endif]--><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"> <div><p class="default" style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Daten-Monetarisierung statt Prospekt-Beilage: OBIs Transformation zum Full-Funnel-Medienhaus</strong></span></p><p class="default" style="margin: 0;"><br></p><p class="default" style="margin: 0;"><span data-path-to-node="13,0" style="font-size: 14px; color: rgb(60, 72, 88);">Der klassische Baumarkt <strong>OBI</strong> mutiert zum hochpotenten First-Party-Datenlieferanten Deutschlands. </span><span data-path-to-node="13,2" style="font-size: 14px; color: rgb(60, 72, 88);">In dieser Folge des <strong>Commerce Cast</strong> analysieren <strong>Marcel Brindöpke</strong> und <strong>Patricia Grundmann</strong> (Managing Director bei OBI Advertising), wie der Closed Loop im Omnichannel-Marketing wirklich schließt</span><span data-path-to-node="13,4" style="font-size: 14px; color: rgb(60, 72, 88);">. </span><span data-path-to-node="13,6" style="font-size: 14px; color: rgb(60, 72, 88);">Über die HeyOBI App wird der Werbeeffekt direkt bis zur physischen Kasse messbar gemacht</span><span data-path-to-node="13,8" style="font-size: 14px; color: rgb(60, 72, 88);">. 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width: 100%;"><tr><td align="left" valign="top" class="r31-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; padding-top: 10px; text-align: left;"> <div><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Das K5 Konferenz Line-up wächst</strong></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Die Zeit rennt, doch die strategischen Weichen für das restliche Geschäftsjahr werden jetzt gestellt. Wer im digitalen Handel ganz vorne mitspielen will, braucht keine graue Theorie, sondern die erprobten Hebel der MarktführerInnen. </span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Am <strong>23. und 24</strong>. <strong>Juni</strong> kommen die entscheidenden Köpfe der Digitalwirtschaft in Berlin auf der K5 <strong>Konferenz</strong> zusammen. Sichere Dir jetzt Dein <strong>Ticket</strong> und verpasse keine Insights von Top-SpeakerInnen wie <strong>Tarek Müller</strong> (<strong>About You</strong>), <strong>Claudia Frese</strong> (<strong>momox</strong>), <strong>Matthias Frechen</strong> (<strong>Allegro</strong>), <strong>Katharina Hauke</strong> (<strong>Too Good To Go</strong>) und <strong>Jürgen Mehrtens </strong>(<strong>YEARS</strong>).</span></p><div style="font-style: normal; font-weight: 400;"><br></div></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="399" class="r23-o" style="table-layout: fixed; width: 399px;"><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr><tr><td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"> <!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/j7bF8hhWf9ph" style="v-text-anchor:middle; height: 35px; width: 398px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="3" sib_link_id="7" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span>Ticket sichern</span></center> </div> </v:textbox> </v:roundrect> <![endif]--> <!--[if !mso]><!-- --> <a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/j7bF8hhWf9ph" class="r25-r default-button" target="_blank" data-btn="3" style="font-style: normal; font-weight: normal; line-height: 1.15; text-decoration: none; word-break: break-word; border-style: solid; word-wrap: break-word; display: block; -webkit-text-size-adjust: none; background-color: #092aff; border-color: #000000; border-radius: 25px; border-width: 0px; color: #ffffff; font-family: Manrope, arial; font-size: 14px; height: 16px; mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 389px;" sib_link_id="7" templating="n"> <span>Ticket sichern</span></a> <!--<![endif]--> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r30-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; padding-bottom: 15px; padding-top: 15px; valign: top;"> <a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/1t6Af4OiGsHKgGShCRS1hkUD36eNWN/5ve7Q3uqsMT1" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="8" templating="n"> <img src="https://60wet.img.a.d.sendibm1.com/im/sh/CGMLX7-uRN72.png?u=WtVElij8PJZGg4H2qbMUua3lK80ZL1m7" width="570" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="8"></a> </td> </tr><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r31-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; padding-top: 10px; text-align: left;"> <div><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Das Ende der Verführung: Wie Agentic Commerce die Kundenschnittstelle entmachtet</strong></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><span style="font-size: 14px; color: rgb(60, 72, 88);">Künstliche Intelligenz mutiert im Handel vom bloßen Effizienz-Tool zum strategischen Gatekeeper. Wo früher psychologische Frontend-Optimierung und visuelle Impulse funktionierten, entscheidet bald die kühle Logik rationaler Maschinen. Drei Branchen-ExpertInnen liefern dazu die entscheidenden Denkanstöße: </span></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Lena Janina Eckroth</strong>, <strong>Jörg Heinemann</strong> und <strong>Alexander Blanckarts</strong> analysieren, wie KI-Agenten den Handel verändern könnten, von autonomen Kaufentscheidungen und neuen API-Anforderungen bis hin zur Frage, wie Marken in einer zunehmend algorithmisch gesteuerten Customer Journey relevant bleiben.</span></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><span style="font-size: 14px; color: rgb(60, 72, 88);">Welche strategischen Hebel Du jetzt umlegen musst, liest Du in der vollständigen Analyse auf dem K5 Blog.</span></span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="399" class="r23-o" style="table-layout: fixed; 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font-weight: normal; line-height: 1.15; text-decoration: none; word-break: break-word; border-style: solid; word-wrap: break-word; display: block; -webkit-text-size-adjust: none; background-color: #092aff; border-color: #000000; border-radius: 25px; border-width: 0px; color: #ffffff; font-family: Manrope, arial; font-size: 14px; height: 16px; mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 389px;" sib_link_id="9" templating="n"> <span>Zum Beitrag</span></a> <!--<![endif]--> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r32-i" style="background-color: #ffffff; padding-bottom: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"><tr><td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"> <div><h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"><span style="color: #666666; font-size: 18px;">Events der Woche</span></h3></div> </td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"><tr><td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><!--[if !mso]><!-- --><tr><td class="r26-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border: none; border-collapse: separate; border-radius: 8px; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; width: 0;"><tr><td class="r28-i mobshow resp-table magic-resp" style="border-radius: 8px; font-size: 0px; line-height: 0px;"> <a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2nfsZpYgI1wqMG3p0L44aLnX/f-hSq56txA3T" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="10" templating="n"> <img src="https://60wet.img.a.d.sendibm1.com/im/sh/CtlyCYdun2LD.png?u=WtVElij8PJZGeEwC2tn4WtOj4oTHQ4vr" width="305" border="0" class="mobshow resp-table no-show-for-you" style="border: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; display: block; width: 100%; border-radius: 8px;" sib_img_id="4"></a> </td> </tr></table></td> </tr><!--<![endif]--><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"> <div><p style="margin: 0;"><span data-path-to-node="15,1" style="font-size: 14px; color: rgb(60, 72, 88);"><strong>K5 HEALTH & CONNECT Padel Open</strong></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span data-path-to-node="15,1" style="font-size: 14px; color: rgb(60, 72, 88);">Am <strong>11. Juni 2026 </strong>bringen wir die gesamte HEALTH Community in <strong>Berlin</strong> auf den Court. </span></p><p style="margin: 0;"><span data-path-to-node="15,1" style="font-size: 14px; color: rgb(60, 72, 88);">Bei diesem exklusiven Padel-Turnier, gehostet von Bella Wondra, Anne-Sophie Wolf (<strong>mollie</strong>) und Verena Schlüpmann, entscheidet ihr selbst über Eure Rolle: Holt Euch das <strong>Spieler-Ticket</strong>, um aktiv auf dem Platz um den Titel und Spendenschecks für den guten Zweck zu kämpfen. Wer aber lieber netzwerkt statt schwitzt, wählt das <strong>Fan-Ticket</strong>, feuert die Teams vom Spielfeldrand aus an und genießt kühle Drinks, leckerenes Essen, und einen live DJ bei intensivem </span><span data-path-to-node="15,1" style="font-size: 14px; color: rgb(60, 72, 88);">Networking.</span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr><tr><td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"> <!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2nfuSp5Bb0W4oIQ8oVQZN5k3/OxHT_OF-fqmk" style="v-text-anchor:middle; 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line-height: 15px;"></td> </tr></table></td> </tr></table></td> </tr></table></th> <th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r29-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2nfwLobgtz5JGKmScfn49pgZ/X53dJtJJ4X6g" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="12" templating="n"> <img src="https://60wet.img.a.d.sendibm1.com/im/sh/CtlyCYdun2LD.png?u=WtVElij8PJZGeEwC2tn4WtOj4oTHQ4vr" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="4"></a> </td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r33-i" style="background-color: #ffffff; padding-bottom: 10px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="border-collapse: separate; border-radius: 5px; table-layout: fixed; width: 100%;"><tr><td align="center" valign="top" class="r34-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; background-color: #f3fccf; border-radius: 5px; padding-bottom: 10px; padding-top: 10px; text-align: center;"> <div><p style="margin: 0;"><span style="color: #666666; font-size: 18px;"><strong>E-Commerce Update</strong></span></p><p style="margin: 0;"><span style="color: #666666; font-size: 18px;"><strong>News, Insights und Diskussionen aus der Welt des (digitalen) Handels</strong></span></p></div> </td> </tr></table></td> </tr><tr><td class="r35-c nl2go-default-textstyle" align="left" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: custom; padding-bottom: 15px; padding-top: 15px; text-align: left; valign: top;"> <div><article class="text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&:has([data-writing-block])>*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" tabindex="-1" dir="auto" data-turn-id="request-67b38759-ed90-8012-aaf1-b2031cddfe43-10" data-testid="conversation-turn-193" data-scroll-anchor="true" data-turn="assistant" id="isPasted"><div class="text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)"><div class="[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn" tabindex="-1"><div class="flex max-w-full flex-col grow"><div data-message-author-role="assistant" data-message-id="77710f14-00e5-4ed9-ab77-e9d1317f175a" dir="auto" class="min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&]:mt-1" data-message-model-slug="gpt-5"><div class="flex w-full flex-col gap-1 empty:hidden first:pt-[1px]"><div class="markdown prose dark:prose-invert w-full break-words light markdown-new-styling"><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">🛍️ </span><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Shein plant strategische Übernahme der Modemarke Everlane</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Das chinesische Fast-Fashion-Schwergewicht Shein steht laut Berichten vor dem Kauf der US-Bekleidungsmarke Everlane, um das eigene Portfolio im westlichen Markt strategisch aufzuwerten.</span></p><p style="margin: 0;"><a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2nfyEo8CCxeXiN8mQq9YwZd5/CmFcHqBNgzJE" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="13" templating="n"><span style="font-size: 14px; color: rgb(60, 72, 88);">Weiterlesen…</span></a></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">📉 <strong>Deko-Kette Depot meldet erneut Insolvenz an</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Der angeschlagene Deko-Spezialist Depot muss erneut den Gang in die Insolvenz antreten, wodurch flächendeckende Filialschließungen im stationären Handel drohen.</span></p><p style="margin: 0;"><a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2ng07nehVwDmAPV6F0W3jJZb/1yLMpEc-Slox" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="14" templating="n"><span style="font-size: 14px; color: rgb(60, 72, 88);">Weiterlesen…</span></a></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">⚖️<strong> OpenAI droht Apple mit rechtlichen Schritten</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Aufgrund einer gescheiterten ChatGPT-Integration prüft OpenAI rechtliche Schritte gegen Apple, was die Spannungen im Markt für KI-Plattformen massiv verschärft.</span></p><p style="margin: 0;"><a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2ng20nBCoun0cRrQ3AsYW3W7/dMpxS-3wrGAQ" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="15" templating="n"><span style="font-size: 14px; color: rgb(60, 72, 88);">Weiterlesen…</span></a></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">🤝 <strong>Best Buy und Ikea erweitern Beratungskooperation</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Der Elektronikhändler Best Buy und der Möbelriese Ikea bauen ihre Partnerschaft aus und etablieren gemeinsame Beratungsflächen, um komplementäre Kundenbedürfnisse zu bedienen.</span></p><p style="margin: 0;"><a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2ng3tmhi7tMF4UDjrLF3InSd/myy-eP6cS4GV" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="16" templating="n"><span style="font-size: 14px; color: rgb(60, 72, 88);">Weiterlesen…</span></a></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">🤖 <strong>Amazon ersetzt Shopping-Assistent Rufus durch Alexa</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Amazon vollzieht einen strategischen Schwenk in der KI-gestützten Kundeninteraktion und präsentiert "Alexa for Shopping" als Ersatz für den bisherigen Assistenten Rufus.</span></p><p style="margin: 0;"><a href="https://60wet.r.a.d.sendibm1.com/mk/cl/f/sh/7nVU1aA2ng5mmEDQrvTWWa3fVbY5XP9/ZiGXG9bhzukR" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="17" templating="n"><span style="font-size: 14px; color: rgb(60, 72, 88);">Weiterlesen…</span></a></p></div></div></div></div></div></div></article></div> </td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c nl2go-default-textstyle" align="left" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left; valign: top;"> <div><p style="margin: 0; color: #3c4858; font-family: 'Roboto','Arial',Helvetica,sans-serif; font-size: 14px;"><span style="background-color: transparent; color: #666666; font-family: manrope, arial;">Eure Verena & das K5 Team</span></p></div> </td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; 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